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Blinkit introduces EMI options for orders above ₹2,999, sparking mixed reactions from netizens on social media platforms.
Blinkit introduces EMI Payment Option On October 24, 2024
Blinkit, owned by Zomato, introduced an EMI payment option for purchases exceeding ₹2,999. This new feature is designed to improve affordability and help customers plan their finances better.
Limitations and Exclusions
The EMI facility will not be applicable to purchases that include gold and silver coins. Blinkit’s CEO, Albinder Dhindsa, made the announcement on X, explaining that this initiative aims to provide financial flexibility to its users.
Mixed Reactions on Social Media
Netizens offered mixed responses to Blinkit’s new feature. While many appreciated the convenience of buying products on EMI, others expressed concerns about the idea of purchasing groceries through installments, questioning its long-term impact.